Form and function
Design and designers always have a function. We are neither artists or cogwheels. We adapt to changing contexts and changing communication tools.
We think about those who have something to say and show and those who need to hear and see it. We create for others. I love it.
Media is a plural
Everyone wants to deliver a consistent visual message, on all fronts. It’s not about print vs. digital anymore, demarcation is arbitrary. I love content delivery, no matter the medium.
